Nizamabad Mandi Selected for effective implementation of reforms for strengthening the e-NAM

(File Photo: Department of Agricultural Marketing,Telangana receiving the award from Prime Minister Mr. Narendra Modi for Best Performance of Nizamabad Mandi in eNAM along with Mandi Secretary)

The Nizamabad Agriculture Market yard was selected for the national level award for the effective implementation of reforms for strengthening the electronic National Agriculture Market (eNAM). District Collector received the award from the Prime Minister Mr. Narendra Modi at a function held in connection with the Civil Services Day celebrations in New Delhi on April 21, 2017.

GFPCL at Modasa in Gujarat helps farmers realise higher prices through eNAM

Success Story
GFPCL at Modasa in Gujarat helps farmers realise higher prices through eNAM
Girimala Farmers Producer Company Ltd. (GFPCL) is formed to serve small & marginal
farmers in villages around Modasa, Gujarat. Currently the company is working in 26 villages
with 980 members of Meghraj and Malpurblocks of Aravali district. Company’s primary
objective is to increase income and employment of member farmers through strengthening
their present livelihood.
Before eNAM, members of GFPCL used to sell in the local markets of Meghraj, Modasa &
Bhiloda. Due to unavailability of proper market, multihandling and various intermediaries
the price realisation was less compared with the mandis. Trade cartels at mandis
discouraged FPC members to take their produce to the mandi. They came to know about
eNAM when their representatives attended FPO onboarding meeting at Gandhinagar
organised by SFAC & GSAMB in May 2018.
When members of FPC understood the benefits of eNAM, GFPCL started selling through
eNAM platform. After using eNAM they realised that, their produce is fetching more price
compared to local markets. GFPCL realised
Rs 200 per quintal higher for Maize
commodity at Modasa eNAM mandi after
deducting handling expenses of around Rs
55 a quintal. (GFPCL sold 32 quintals of
Maize at Modasa eNAM at Rs 2088 per
quintal compared with market price of Rs
1780).

Mukesh Kalal, GFPCL officer, shared that
they were very happy with the transparent
system followed in eNAM mandi & satisfied
with the quick payment post sale of their
produce

Better prices obtained by MPFSRPCL farmers through eNAM

Mahakaushal Progressive Farmers Self Reliant Producer Company Ltd. (MPFSRPCL) is registered at Chikla village of Seoni district in Madhya Pradesh. It serves 3000 farmers from 29 villages in Seoni. eNAM mandi professional Shri Manoj Patle at Seoni attended Kisan Sammelan of MPFSRPCL to create awareness about eNAM & it’s benefits to farmers. The interaction developed interest amongst the MPFSRPCL members and they requested their officials to learn more about eNAM.

Success Story
Better prices obtained by MPFSRPCL farmers through eNAM
Mahakaushal Progressive Farmers Self Reliant Producer Company Ltd. (MPFSRPCL) is
registered at Chikla village of Seoni district in Madhya Pradesh. It serves 3000 farmers
from 29 villages in Seoni. eNAM mandi professional Shri Manoj Patle at Seoni attended
Kisan Sammelan of MPFSRPCL to create awareness about eNAM & it’s benefits to
farmers. The interaction developed interest amongst the MPFSRPCL members and they
requested their officials to learn more about eNAM.
MPFSRPCL mentor Shri Dibya Pandey, Project Director from Reliance Foundation,
contacted eNAM marketing
team at Delhi to get more
insights about eNAM. After
detailed discussions
regarding operating process,
quality assessment,
transparent weighment and
payments, he got keen to use
eNAM for selling maize produced by their members. He discussed with their members
that by selling through eNAM, they will realise competitive prices in better transparent
way and payment will be credited in their Producer Company account online. This made
the farmers happy that as compared to sale at village level, they would earn Rs 70-150
per quintal higher through eNAM mandi portal at Seoni.
MPFSRPCL aggregated
maize from their members,
provided logistics & other
handling support to bring
produce to eNAM mandi for
selling produce online
through eNAM in a
transparent way. Initially,
they sold smaller quantities
on eNAM for process familiarity

“Farmers are very happy with the transparent
system. Due to eNAM, small & marginal farmers
are realising Rs 70 to 150 per quintal more.
MPFSRPCL’s members are glad now as their
company is able to serve its large member base due
to eNAM because payment is quickly credited into
their Producer Company account and they are no
longer dependent on intermediaries,” said
Ubhayshankar Chourasiya, Director Producer
Company

“Through active support of eNAM, MPFSRPCL was
able to provide Rs 70 to Rs 150 a quintal extra to
farmers. Earlier farmers were not able to get and
loose this value to intermediaries. Now, farmers
have realised this value (saving through
transportation, hamali, weight cutting, price
differentiation of market and mandi etc.),” quoted
Dibya Pandey, Project Director, Reliance
Foundation.